11 May 2018
Thought Starters • Episode 32

What does a successful fashion brand look like? With Nathalie Khan and Art School's Eden Loweth

What does a successful fashion brand look like? With Nathalie Khan and Art School's Eden Loweth Feature Image

For a fashion brand, success takes many forms. Commercial success is an obvious one. But then there’s cultural impact. And now too, it’s about an online following. Often the audience that lends a brand its relevance aren’t always the most active consumers. Today we talk about just that, fashion that is more than just clothing, it’s also a message.

A little about our guests:

Eden Loweth is one-half of the design duo that founded Art School, a fashion collective that is embracing and celebrating non-binary, gender-fluid clothing.

Nathalie Khan teaches fashion history and theory at Central Saint Martins and London College of Fashion. Nathalie writes often on the impact of technology on both the catwalk and the fashion image.